Speed is vital if you wish to provide the best user experience to visitors of your site. It ensures that a visitor's limited attention span and valuable time is spent on actual content and not wasted waiting for your site's images and scripts to load.
Studies have shown that most users will not tolerate more than a 4 second load time. If your site fails to offer a quick response, your users will leave.
In terms of SEO, Google and other search engines are hinting at using PageSpeed score within ranking algorithms. As a business owner, page speed should be among the top optimisations to consider.
In short, loading faster is always better.
Get your site mobile optimised by our experts now.